The latest statistics show that in the new energy new models out of the sea driven by the value added of the automobile manufacturing industry in Nanjing in April increased by 29.3% year-on-year.
Accompanied by the siren call of the ocean liner, new energy vehicles, which have been making great progress in the domestic market, are now accelerating to open up the global market. In this wave of "going to sea", "Nanjing Smart" with innovation as the oar, cooperation as a sail, in the challenging "deep water", successfully opened up new growth space.
102 seconds to get a "European car" off the line.
(hereinafter referred to as "Nanjing Changan") into the intelligent factory, as if in the future of the industrial world. AGV intelligent car along the established track efficient shuttle, steering wheel, tires, seats and other parts such as precision jigsaw puzzle like accurate connection. On average, a brand new car is assembled every 102 seconds and rolls off the production line.
A sales snapshot released by Changan Automobile shows that the company's new energy vehicles retailed 71,349 units in April, a year-on-year increase of 46.71 TP3 T. Among them, 20,138 units of Deep Blue vehicles were delivered during the month, a year-on-year jump of 581 TP3 T. Of note is the fact that theOf the total number of Shamrocks delivered, about 25% were Shamrock S07s built at the Changan production site in Nanjing.
This star model not only continues to sell well in the domestic market, but has also successfully broken into Europe, the home base of traditional car companies around the world.On April 21st, the first batch of 140 units of the European version of the Shamrock S07 rolled off the production line in Nanjing. This batch of models specially built for the European market has been shipped in May, and arrived in the UK, Germany, and Norway after 45 days and nights of sailing.
"The European market access system is strict, the development of the European version of the deep blue S07 is equivalent to participate in a rigorous examination, from the preliminary research to pass the European vehicle type certification (WVTA), and then through the Euro NCAP safety test five-star safety certification, spent nearly 2 years, and ultimately with the excellent quality of the success of the market in Europe." Deep Blue S07 overseas project manager revealed. It is understood that the Deep Blue S07 has been sold to more than 50 countries and regions around the world, and is expected to export a total of nearly 50,000 units this year.
At the same time, another "Made in Nanjing" has also started its journey to Europe. on the morning of April 22nd, with the sea breeze blowing gently at the Waigaoqiao Pier in Shanghai, the first batch of pure-electric flagship sedans of Chang'an Mazda Automobile Co. (hereinafter referred to as "Chang'an Mazda") set sail with the first batch of pure-electric flagship sedans to Europe.The vehicles arrived at the Belgian port in May and were delivered to multinational European dealers this summer.
As Mazda's only new energy production base in China, the MAZDA 6e produced in the Nanjing plant combines the wisdom and strength of engineers from Changan Mazda's Nanjing Product Development Center, Mazda's headquarters in Hiroshima, Japan, and Mazda's European R&D Center, making it both a "Chinese car" and a "global car. It is not only a "Chinese car" but also a "global car".
Changan Mazda, which has been rooted in Nanjing for 20 years, is embracing the new energy era with a new attitude. Following the announcement of the company's comprehensive transformation of the new energy market in 2023, in April this year, the company even released the "double hundred doubling" strategic plan: new energy-related business investment of more than 10 billion yuan, vehicle exports of foreign trade of more than 10 billion yuan, doubling the value of production, accelerating in the global new energy automobile track.
Selling trolleys in the Middle East, where "oil is not a problem".
At the same time of exploring new markets, the cooperation between Nanjing new energy vehicle enterprises and "old friends" also continues to deepen. on May 23rd, Nanjing Hengtian Leader Automobile Co. In addition to discussing technology trends and cooperation prospects, the delegation also presented a special souvenir to the Korean side - a jade plate engraved with the logos of both companies, with a gilt interlocking grip pattern as the core. "The jade disk symbolizes concentricity and win-win situation, and this jade disk is not only the witness of our four years' journey through thick and thin, but also the key to the future." Wang Wanyu said emotionally.
With the steady progress of the Korean government's "carbon neutral" goal and the acceleration of the green transformation of urban public transportation, the demand for new energy buses has shown continuous growth. CurrentlyThe number of buses operated by Hangtian Leader in the Korean market has exceeded 700 units.These vehicles have become a green sight on the streets of Korea with their stylish appearance, spaciousness and excellent performance.
In the Middle East market, where there is no shortage of oil, Skyworth Automotive is also writing a story of new energy vehicles "making a comeback". The Middle East has special geographic and climatic conditions, so how to improve the performance of car batteries, build charging networks, and cope with extreme weather, etc., all make car companies face great challenges. Relying on the advantages of intelligent network connection, high-temperature adaptable battery technology and the synergy of the whole industry chain, Skyworth Automotive has cooperated with the United Arab Emirates, Saudi Arabia and other countries in depth, and has helped the brand share continue to climb with the dual-wheel-drive mode of "technology+industry".
The innovative marketing model of Genesis Motors is also being talked about locally.Skyworth TV has a significant market share in the Middle East.In Dubai's large home appliance stores, Skyworth has set up a special car display area, where consumers can directly experience automotive products when purchasing TVs, realizing the synergistic sales of "home appliance + car".
Wrestling in the "Red Sea" to open up new shipping lanes
The road of "going to sea" is characterized by both the scenery and the risk of undercurrents. When Nanjing automobile enterprises set sail, they face not only geographic separation of mountains and seas, but also the shocking waves of market competition.
"When we first entered the overseas market, there were opportunities everywhere." Industry insiders admitted that as global car companies accelerate the transition to new energy sources, the number of local car companies in the overseas market is also increasing rapidly, the once vast "blue sea" is evolving into a "red sea" of fierce competition. Coupled with the uncertainty of the international trade environment, some countries also have different forms of automotive trade protection policies, more so that the road to the sea added headwinds.
To this end, the new forces have chosen to "change lanes to overtake the car". Recently, an ocean freighter loaded with 64 used cars slowly sailed out of Guangzhou Nansha Port, crossing the vast South China Sea, sailing to the destination of this trip - Eastern Europe. 45 days later, these used cars across the sea, after customs clearance and transit, will be delivered to the hands of users.
