The rice in the fields is yellow and green and green again.
○ 40 years old, for many people, is a watershed in life. And for Yang Yulong, no matter how many years in the past or longer years in the future, he will choose to be rooted in this land under his feet.
○ Listen to Yang Yulong, chairman of Nanjing Chenhu Ecological Agricultural Science and Technology Co.
"I like it better.
People just call me 'the grower'"
Chairman of Nanjing Chenhu Ecological Agricultural Science and Technology Co., Ltd" - I always feel a little uncomfortable whenever I am called this way, in fact, I prefer people to directly call me "planting". I prefer to be called "the farmer".
Some people may think that the word "farming" is a little bit "old-fashioned", but I have never thought so. On the contrary.I think it's particularly "cool" and rewarding to be able to grow the land and bring food security to the ground.
○ "The Chinese must keep their rice bowls firmly in their own hands." When I heard these words, I had already decided what to do.

I'm from New Wall Village, Forking Streets. I grew up in the countryside and have a deep affection for the land. Influenced by my father, I returned to the village after graduating from college and started the business of grain processing.
○ But in those years, I felt bad about watching the young people in my village go out to work one by one, and large tracts of good land were deserted and full of weeds. So in 2015, I made up my mind and contracted more than 1,000 acres of land in the neighborhood as a pilot project, and began to grow rice, oilseed rape and wheat.
"The ideal is rich
Reality has taught me a hard lesson."
I am a bit embarrassed to say that although my family is a grain processing company, I am a "theoretician" and have never planted rice in the field. During that time, I was under so much pressure that I often lost sleep, equipment, technology, and funds, none of which were against me. Sometimes in the middle of the night, I was still wandering around the field, asking myself repeatedly: this road, did I choose the right?
○ Good thing we didn't give up.
I and several members of the community together for three years, not only to expand the planting area from 1,000 acres to more than 3,000 acres, but also to complete the "traditional manual" to "full mechanization" of the big upgrade! After the mechanization, the efficiency is obviously different, manpower saving, yield and quality are up. 2018, we officially established the Nanjing Chenhu Ecological Agricultural Science and Technology Co.

"Scale up.
New challenges are coming."
○ How to sell rice at a good price and make more farmers rich at the same time?
○ In 2020, we started to implement"Order Planting Model"The simple fact is that we have changed from party B to party A. Family farms and farmers grow rice according to our needs. Simply put, it means that we have changed from party B to party A. Family farms and farmers plant rice according to our needs, and we unify the purchase, processing, and sales. This way they are not worried about selling and we have a stable source of food.
Three years of the order model down, the results are good, but we feel that the quality of rice can be "higher". 2023, we led the establishment of the "Nanjing Chenhu Agricultural Industrialization Consortium", which is a joint venture of the Nanjing Chenhu Agricultural Industrialization Association, the Nanjing Chenhu Agricultural Industrialization Consortium, the Nanjing Chenhu Agricultural Industrialization Consortium.Adopting the operation mode of "Company + Cooperative + Family Farm + Farmers".
○ Our company takes the lead, provides unified agricultural materials, and implements the integration of processing and sales; farmers' cooperatives serve as the undertaking link, providing services and conveying information; family farms and farmers are the basis of the consortium, and plant according to the standards.
○ In this way, the added value of each link in the industry chain has been enhanced, and more importantly, farmers' incomes have increased in real terms! Today, the consortium covers an area of 20,000 acres and can provide consumers with a safe, healthy, rich and diverse rice product chain.

"What struck me most, besides the evolution of the model
And the upgrading of agricultural equipment"
○ When we first started, we used traditional farm machinery, but now we have a production line that dries 200 tons of grain per day, a processing line that produces 300 tons of rice per day, more than 30 sets of farm machinery such as tractors, rice transplanters, harvesters, etc., and a warehouse with more than 4,000 square meters of storage space, with more than 8,000 tons of grain storage capacity alone.
Agriculture is becoming smarter and more efficient. This year, we added a new rice color sorter equipped with a far-infrared function, which can accurately identify and reject even extremely small defective grains, further guaranteeing the quality and safety of rice.
Currently, we produceThe "Chenhu" brand rice was honored as Jiangsu Province high-quality rice and consumer trustworthy products.Every time I see a full, crystal clear grain of rice encapsulated in the factory, my heart is especially solid.

○ Many people say that agriculture is hard, and yes, it is not easy to farm.But when you really get down on your knees, you'll understand the saying, "The land doesn't fail the sweat."
○ My hometown needs new farmers, and agriculture needs young eyes, modern thinking, and a mindset that is not afraid of hard work. I will continue on this path.
